The Architects of Play
The name Consortium9 was inspired by the initial nine founders that helped shape and develop the concept around the NOR platform. The lore of the nine became a core element in the NOR world-building.
While leading the Illuminator creative team and the C9 leadership, we developed a detailed brand guide and identity system for Consortium9.
The brand guide covered everything from the brand mission, values, and personality to the smallest details of the brand identity. Developing a modern yet timeless identity that stands out in an industry of followers.
The brand guide and identity helped secure the initial seed round funding, build an organization of over 30 full-time employees, and helped garner an enormous amount of buzz for the NOR platform.